It was the passion for travelling of entrepreneur P D Joseph which led to the inception of Pioneer Personalized Holidays Pvt. Ltd. Founded in 1992, the company set up its main office in Kochi in 1995 and saw a steady expansion from then on. They soon started operating bespoke culture tours in Kerala and then rapidly grew into handling groups directly.
Pioneer Personalized Holidays, founded in 1992, is a leading destination management company in South India with overseas marketing operations
Joseph’s son Ranju Joseph is now leading the company which has offices in Delhi, Chennai, Bengaluru and Mysore. It is a leading destination management company in South India with an overseas marketing representative based in London. Besides tailor-made FIT itineraries, the company also handles group itineraries in tandem with their principal agents. “Pioneer has always worked in the tailor-made tour space and focused on offering clients a great holiday, in the way they want and at a pace they are comfortable with,” says Ranju Joseph, Director, Pioneer Personalised Holidays. “Understanding clients’ requirements and creating packages accordingly has always been our USP,” he adds. In 2000, Pioneer along with leading players in the industry joined hands to form the Kerala Travel Mart (KTM) Society and went on to handle the ground transportation logistics for the initial three editions of this premier event. Subsequently, Pioneer went on to bag Kerala State Tourism Award in 2005-06 and the National Tourism Award for Best Tour Operator in 2011-12. Shedding light on the changing trends in the State’s travel industry, Ranju says, “The tourism industry has changed in such a way that clients these days are more aware of the impact their travel has on a destination. They are looking for more immersive experiences.” Speaking about the emphasis Pioneer gives to Responsible Tourism (RT), he adds, “We have also changed our offerings to meet clients’ expectations. Pioneer now offers many RT programmes as part of our packages. In 2017 Responsible Tourism Mission recognised us as the best tour operator after we offered an array of village life experiences to tourists. RT programmes have now become a regular feature in many of our itineraries.” As part of widening its operations, the company is also planning to involve more in the B2B segment. Seamlessly networking around the clock, Pioneer’s team of highly-trained travel professionals and field guides extend personalized services to every guest travelling with them.