Kochi: Kerala is absolutely amazing. It’s a land where nature, culture and people harmonise so well to make the visit an unforgettable experience. It is simply unmissable, according to members of a group of 26 bloggers from 21 countries who took part in a fortnight-long tour of the State as part of the sixth edition of the Kerala Blog Express (KBE) organised by Department of Tourism in partnership with the travel and tourism industry.
A group of 26 bloggers from 21 countries took part in the sixth edition of the Kerala Blog Express (KBE) organised by Department of Tourism
As top travel bloggers and social influencers have been to many parts of the world, each one of them has his or her personal choices and judgments when it comes to rating and writing about the places they visit. But while sharing their experience of the current trip, they were unanimous in their view that ‘Kerala is a place which no traveller can afford to miss.’
“It’s an experience of a life. It’s all about getting memories,” said Shea Powell from Jamaica. “I will tell the world about the complete and different experience of Kerala through my blog.” Shea was especially bowled over by the exquisite taste and variety of Kerala’s spice-rich food and Alleppey (Alappuzha) remains one of the best places she has “ever seen anywhere in the world.’’
“The most striking thing about Kerala is its tranquility and its friendly people,” said Alex Chacon, blogger and video producer from the US. “I will certainly record the deep impression that Kerala has left on me and post videos and photographs on my blog www. Conquer The World.com,” he gushed forth.
Thanking the participants for showing keen interest in Kerala, Rani George IAS, Secretary, Kerala Tourism said the latest edition of KBE would certainly generate a lot more enthusiasm about the State the world over. “They all say it has been a memorable experience. I am sure the writings and images to be put out by these 26 bloggers from 21 countries would take forward Kerala Tourism’s Human by Nature campaign,” said Rani George, who was present to listen to their experiences and bid farewell to them at Hotel Leela Raviz Kovalam. “This time around, we have been able to bring bloggers from Latin American and African countries. This will help create greater global interest in Kerala,” said P Bala Kiran IAS, Director of Tourism.
Farhana Oberson from Kenya was presented Kerala Tourism’s prize for the best content posted during the journey for her video on the State and its people. “Kerala has the most kind and smiling people I have seen in any place I visited,” she said after receiving the prize.
The KBE this time had a stronger representation from Latin American countries and 16 of its 26 bloggers were women. The endeavour was based on Kerala Tourism’s latest global campaign titled ‘Human by Nature’, a three-minute video film that encapsulates the scenic state’s unique charms.KBE shaped up after organisers shortlisted more than 7000 entries the department had received from 50-plus countries.